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The Me:Cycle Campaign

Me:Cycle is our own recycling program that many of our customers are proud to take part in. Customers send us their empty bottles which we recycle. They can then read about their efforts in our monthly sustainability reports which track our reduced carbon emissions. We partner with Terracycle, a global leader in recycling hard-to-recycle materials, to run our recycling campaign #me:cycle with full transparency and the most advanced technology.

Since 2020, we have collected more than 1,100kg of packages with our customers and reduced over 860kg of carbon emission.

The plastic-free store

The Plastic-free Store

Melixir’s iconic Plastic-free Store is a pop-up store where we meet our customers. Unlike traditional pop-ups which create massive waste after opening for a limited period of time, The Plastic-free Store is designed to minimize waste by reusing and recycling every material.

Sustainable by Design

Sustainable by Design

All factors constituting The Plastic-free Store is made out of recycled waste and sustainable materials such as used packages and paper boxes. The products are displayed upon stacks of uncoated cardboards, biodegradable paper made of baggass(dried pulp waste of sugarcane juice). All Melixir products are showcased on recycled boxes and wooden panels decorated with rocks and plants harvested from nature. After the pop-up store closes, we repurpose these materials instead of throwing them away. This venue is our experiment to achieve sustainability by spatial design.